Special Merit Winners 2015

  • Best Agency

    First place

    New Moment Beograd

    New Ideas Holding is the first ever ‘Ideas Holding’ in the Balkans. It consists of the New Moment and New Ideas Company agencies with branch offices in Belgrade, Zagreb, Ljubljana and others.

    Second place

    Imago

    Is an independentl agency, 100% locally owned member of Columbus Media International, independent network agencies science 2008.

    Third place

    Bruketa&Žinić OM

  • Best Advertiser

    First place

    Rdeči križ Srbije

    Is a humanitarian, non-governmental organisation, which carries out the humanitarian activities based on the Red Cross principles.

    Second place

    Transplant

    Third place

    Good inicijativa

    Third place

    Luna\TBWA, Ljubljana

    Third place

    Vizkultura.hr

  • Best Campaign

    First place

    Dugme za pomoć / Button For Help

    Agency: New Moment Beograd
    Creative director: Dušan Drakalski
    Adveriser: Rdeči križ Srbije

    Serbia and the Balkans is the place where most of the women trafficking takes place. So we decided to help this women on the road. Our idea was to place a digital device in female toilets on gas stations along the highway going through Serbia to EU. By pressing the button each victim's data and picture is sent to boarder police and Interpol.

    Second place

    Soglasnik za življenje

    Agency: Imago, Croatia
    Creative director: Darko Bosnar
    Adveriser: Transplant

    The aim of the campaign “A Consonant for Life” was to raise awareness about the importance of decision to donate organs, to express support for all those who are waiting for organ transplants and to thank all the donors and their families who helped save lives.

    Third place

    Crveni telefon / The Red Phone

    Agency: New Moment New Ideas Comany Skopje, Macedonia
    Creative director: Dusan Drakalski
    Adveriser: Telma

    In a country where freedom of speech has deteriorated over the years, where media is divided according political parties that control them, where a wire tapping scandal proved the direct influence of politicians on media, one TV station wanted to say 'WE ARE INDEPENDENT'.